INTERNATIONAL ACADEMY OF DESIGN AND TECHNOLOGY, SCHAUMBURG
PROJECT TYPE
Internal Marketing Campaign
CLIENT
International Academy of Design and Technology - Schaumburg
PROJECT SUMMARY
To help promote the programs the school offered as well as inspire its current students, IADT Schaumburg made a decision to enhance and update the welcome area by designing program specific panels that convey the essence of the program at first glance.
Drafts were presented to the management team due to lack of vision regarding the outcome of these panels. As no guidance or inspiration was provided for mock ups, a trial and error approach took place. A mock presentation was created and superimposed on the wall to help pitch the concept. Doing so inspired the management team to visualize the space and allowed them to provide valuable feedback.
Work from students were used for the final panels. Interior Design - Angela Kehoe; Visual Communications, Patrick Briese and Scott Trsar.
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